what is the best way to find customers?
This is a direct marketing business
This is a direct marketing business
Have you defined exactly who your customers are? If so, you need to become known to them. Where do they hang out? Can you post in forums they read? Can you write for publications they read?
Since this is luxury goods, cachet is important? How can you get your product mentioned in places that create cachet for them?
Instead of trying to find customers, maybe concentrate on creating "buzz" and have them find you?
Thank you. I will try that.
Reiterating Ray's point, you could use social media as a means to create the buzz. You could also use Google adwords to get your brand across if you already have a website.