Report question

Note: your identity will not be shared with the person who sent you this message.
This field is required

How can build relationship with my customers

How can build relationship with my customers and competiting with some who sales the same products

Sign in to answer

10 answers

Great question! It's imperative you make your brand (yourself, your products and your business) unique for your customers. It's typically called "getting above the noise". Low investment/financial ways to do this include learning about their interests and sending them information, resources, etc. to support these areas. An example: your customer loves to read about x - ask around about recommended titles you can pass along. Providing materials that help with insight or future planning for their business is also ideal. You have to demonstrate that you are the one that can support their efforts in a variety of way so they see you as their trusted advisor. All the best to you!

Report Cheryl's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

I think Cheryl's answer above is fantastic.

Report Troy's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Nice question!!! Give your business a new perspective, in as much as you think of profit out the relationship before profit, when a customer knows and genuinely feels your love and care for him or her, retention becomes easy. Communicate more by listening, read between the lines and be more empathetic in your deals. Loyalty is all about relationships and its easy to be ahead when all this is in. Place as regards competition.

Report Rachel Temitope's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Use "Value-Based” Marketing.

It occurs when you become uniquely aware of what motivates specific personnel internal to a customer company, a buyer or a prospective teaming partner to make favorable decisions regarding your product or services.

COMPONENTS:

Value-based marketing does not relate to client perception of your product or service value; rather, it relates to your understanding of the client and using that knowledge to motivate that client to buy. It includes answering the following 5 strategic questions:

  1. Who is your client? (personal traits and proclivities)

  2. Where is your client located in the organization and what role and authority does he or she hold?

  3. What are the driving factors that will motivate the client to make a buying decision in your favor?

  4. How to best lead the individual client to the conclusion you wish them to make in buying your product or service?

  5. Why is your product or service the best to further the client's personal value system and motives?

METHOD:

Combine the details of your product or service with some transition suggestions regarding how a client can make the leap from where they are now to where you can take them without totally disrupting how they operate at time now.

Understand that to sell the services and the product you are offering you must provide a bridge for those who do not have your vision of the end game.

It is a simple fact of life that your sales techniques must provide practical suggestions in getting your client off a blank sheet of paper as to how your concept could be brought internally to their organization. That can only occur if you are sharp enough and aware enough of their existing processes and systems, status, plans, budgets and funding to offer them a path to follow. This type of market research is a tough order but you will not sell effectively without it.

Sometimes clients will not disclose personal values and organization value systems until you are engaged with them and at that time you must be sympathetic to transition issues, think on your feet and evolve a way to get to your sales objective; not just insist that they change dramatically to accommodate your concept.

Ask the client questions about what you know or have found their needs to be. Then take them to where your presentation has solutions for them; engage them on a solutions frequency and make your concept of the future theirs. A key will be your ability to make the client want to own your product or service in their environment and your assistance to make them as individuals look good for acquiring what you sell to increase their visibility and productivity in the organization.

Consider the values of the client your are engaging and threaten or further his or her value system. To do so, find out what they value first. It may not be what you value - or what you believe they should value; but you are stuck with those values and the value system backing them up. In many cases they are political, self-serving and disappointing but you cannot ignore them. You must manage them. You must threaten or further those value systems to get your customer to act. Furthering client values is a positive view of the future, enhancing what the client already has. Threatening client values is making the client feel he or she cannot undertake the future effectively without buying from you.

Report Kenneth's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

First, all you have to think about is creating an atmosphere of a good relationship. You have to establish a good relationship with all your customer. It is better to first build a relationship than to think of profit.

You start making a profit when you have fully won their trust as a result of honesty and appreciation.

Every customer wants to be appreciated even if what he/she buys is very little. It is the relationship that makes them come back to buy bigger things.

And your customers are your allies. They help your business grow by recommending and advertising your products to their family and friends.

In every business or product, they must be a loophole. Check what your competitors are lacking in their product and service delivery.

Ask questions and survey of what the customers want. To beat a competitor, you must be creative, friendly, and hardworking. You have to give double what they give to beat them.

Do not inflate your price. You need to build a very strong relationship first. And be honest.

Report Yemi's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Dear Samuel,

All advised given by the mentors are very necessary to building a good relationship with your customers. However, I would rather say that you already have a relationship with your customers, the reason you product/service is being patronized. Further to that I would advise that you adopt the following, I can tell you that it would not only improve the relationship you have with your customers, but would ensure that your customers are very loyal to you.

I have hundreds of clients who have done this over and has become not only successful, but experts in applying these techniques.

  1. Ensure everyone in your organisation is a brand ambassador irrespective of their ranks, roles, KRAs, position and relevance. Even your cleaner should be able to pleasantly and efficiently sell your product.

  2. Have a complete data-base of all your customers. This is very important in this 21st century. This data-base would ensure that you are close to your customers and be part of their lives. A proper data analytics wold ensure that you can predict possible future outcome as a result of certain variables.

Advantages of a comprehensive data-base. i. Sending greetings to your customers during special moments and holidays. ii. Based on whatever event that is happening, a special gift at that point in time would increase their love and loyalty. iii. Without your customers giving you a feed back, you can predict their buying habits and new product that fit into their needs or status through using predictive data-analytics techniques.

  1. Feedback/suggestion box. With this you can gather sample of suggestions and use that as a criteria or standard for evaluating or measuring the result of your designed strategies.

  2. Technology and Social media presence. This is also important because you can ensure to follow-up with events happening to your customers and an avenue to draw more prospect. Ensure to follow all your customers on social media.

If you need to have a one-on-one discussion on implementation please send a message.

Report Mukaila's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Great question and one every entrepeneur asks themselves. My first suggestion when you're in a highly competitive field is to look inside - what attracts you to an offer? What excites you to click that button and sign up for something or put your name on the dotted line? Chances are your perfect customers are looking for the same thing. Do you offer that? Can you offer that? Can you create copy that will talk about that to your customers that will set you aside from the guy down the street doing the same thing?

Report DeBorah's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

I'm loving all of the valuable responses here to a great question!

Report Cheryl's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

THanks alot to all those who have responded to my question and i have learnt alot

Report Samuel's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

In today world customer looks on the quality of the product and the person who is explanning about the product. The communication with the customer should be in formal and little friendly manner to understand their need and educate them about the product.

Report Nikhil's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required