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Develop a marketing plan. Please see the suggestions at the following question here on Micro Mentor that may be useful: https://www.micromentor.org/question/4871
Report Kenneth's answer
Are you taking over an existing business with 10,000 staff or planning to grow your smaller business to that scale? Either way, you will need to delegate management to others. This means that they must have a clear understanding of the goals and the values of the business. You will need to have clear processes in place for people to follow to achieve your goals; and you will need to instill a corporate culture that ensures your people will act with integrity and will know what to do when they are faced with decisions that are not covered by your processes. This means you must communicate clearly and often; be visible to your organization and your customers; and hold your people accountable.