Report question

Note: your identity will not be shared with the person who sent you this message.
This field is required

What's the best way to market a new website to customers? (writing based company that would target customers anywhere in the World)

I am having a new website developed and am at a loss at how to market the website after it's developed. The website is for resume writing services so I could market anyone in the World basically.

Sign in to answer

17 answers

Have you heard of click funnels? You can also get other notable website to write a review for you on their website. With funnels you can use your Facebook or Instagram to drive traffic to your new website and you can also make use of Google ads. It best to us all forms to drive traffic for a start

Report Samuel's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Personal, professional and business branding is occurring regularly, whether or not we are aware of it.

From our web site presence to our postings on the sites of others, from our credit ratings to our cell phone records and application navigation, we are tracking others and being tracked ourselves. Deciding to become active in social networking is really a matter of managing personal, professional and business images/brands or having them manage us.

Networking is a vital tool in achieving an image/brand. Establish a network like a wheel. The hub is core content (web site, blog, books, articles, useful materials). The spokes leading from the hub are the tools to network content that is linked to the hub.

THE INTEGRATED SOCIAL NETWORK

Networking is a vital tool in achieving an image/brand. Establish a network like a wheel. The hub is core content (web site, blog, books, articles, useful materials). The spokes leading from the hub are the tools to network content that is linked to the hub. https://www.smalltofeds.com/2015/05/why-social-network-to-promote-your.html

Contacts are the engines that power the wheel.

Content is the fuel that feeds the social networking contacts and powers the wheel.

As the wheel turns, the quality of the networking improves with feedback and the wheel climbs the optimization hill of the major search engines (SEO).

Limiting factors are the quality of the core content and knowledge/persistence in networking.

CONTRIBUTE TO OTHERS

Blog, post and contribute to Q&A features on several sites:

  1. It allows insight in solving the difficulties of others; always a satisfying achievement, dovetailing with professional endeavors and creating a positive image.

  2. The manner in which a response is worded conveys values, expression, opinion, and insight to others who may wish to team, counter with a disagreement or pass on a reference to others; all healthy forms of communication.

  3. Ratings features allow evaluation of responses by a large peer group.

  4. With the growth of social networking international participation increasing dramatically, it provides insights into perspectives from other nations and cultures; a valuable input in the wired global economy these days.

  5. The historical record of questions and answers, posting content and feedback is searched regularly by a large, world-wide community and draws others to profiles and web sites long after the initial dialogue has occurred.

MAKE PRUDENT JUDGMENTS

Evaluate other net-workers for consistency. Value the participants who realize these are huge and open forums and who keep an open mind to input.

Do not value narrow minded use of these features for exclusively personal or business gain, control freak attitudes, and those who delete replies or answers because they disagree with the responses they are getting or are not getting what they perceive to be desirable results.

THE END PRODUCT:

A brand, an image and valued content, carefully cultivated, exchanged and viewed regularly with others and communicated for success.

Please see the below link for an example of how the above principles are applied.

https://about.me/smalltofeds

Report Kenneth's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Hi Amber,

It Would be great to Connect

Regard's

Anand Kumar

Report Anand's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Frankly, and don't take this wrong but this is something you should have considered PRIOR to having the website developed. Whenever we develop a website there's an execution strategy clear down to the platform it's going to be built on as each has their pros and cons.

This requires someone with an in depth knowledge of both web design, marketing, SEO and how ranking works. Which there are a few besides me who can confirm this. Otherwise you're talking to people who are talking out their "dairy-air" if you will..

For marketing and targeting a global audience you are taking on GLOBAL firms for highly demanded keywords who will outspend you 30 ways to Sunday. So how do you compete with that?

What you need is a clearly defined and written marketing plan that you can consistently execute upon that will allow you to scale and provide quality resources for your niche to establish rapport and credibility as the expert in your space..

This will include what types of content you'll post on which platforms including verbage based on audience. Aka what you'll post on Facebook from your site vs LinkedIn. You'll also need to know how to create ads for your content once it scales and cash flow is established. This is a long term strategy especially if you don't have cash flow to stimulate.

If the person you're talking to doesn't know how to do that then it's a solid bet you might as well have set whatever money you spent on fire. Just speaking plainly. Wish you the best of luck.

Report Camron's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Hi Amber, there can be different strategies. I will recommend taking SEO into consideration along with other strategies like conducting a website analysis, starting content marketing, social media marketing or paid advertising to speed up your sales cycle.

Report Qurat's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Hi Amber, what is the website? I would start by making sure your site is SEO friendly and you are using key words on your pages so that it comes up in web searches. Whoever developed your website should have done this for you (if you created your website you can use google to determine what keywords to use). This way you have a higher chance of coming up online when someone searches for "help with resume" or "resume writing" (or whatever your ideal clients are searching when they are looking for help-you should know these search phrases).

Second, people will not just come to your website because you built it. You should be writing blog posts sharing valuable resources related to resumes, job searches, etc and repurpose that content on your social media outlets, in your marketing, and also on Pinterest so people searching on pinterest can find those valuable articles and track back to your site.

Third-where do your ideal clients hang out? Are they professionals who are updating their resumes for a career change? Are they college students who are applying for their first jobs? I would imagine getting hooked up with some college recruiting people, testing centers who do testing for MBA programs, etc, or your local small business center. I would reach out to those places or go online where those people hang out and be of service to them. Not in a sales-y way, but just to be a true resource. You can share your blog posts with them to help them or just your practical tips as it applies to their questions.

Good luck!

Report Katie's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

There are amazing but simple things you can do. 1. Write engaging relevant content and ensure you do a good SEO for each content. 2. Index your content using Google Search Console 3. Publish consistently 4. Have a Google My Business and publish your content there 5. Have accounts on Mix.com, LinkedIn, Twitter, Telegram, Whatsapp and Facebook 6. Do guest posts on big websites and have good backlinks

Report Wisdom's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required