Report question

Note: your identity will not be shared with the person who sent you this message.
This field is required

My launch strategy

Hello

Please my app is almost getting complete. I am paid for the website but I am thinking not to introduce the website for now but rather build a landing page to collect email address of users to engage then I have them download the app and test with them. I am doing this because I want to be economical with resources or so that I would not have large number of people download the app? Please is this a good strategy?

Sign in to answer

17 answers

Hi Selassie,

May I know, what makes user want to share their email to you, while when user check your website it's still just a landing page. Did you already do some promotion beforehand?

Report Cindy's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Hi Cindy,

I'm thinking whether to launch the website or the landing page. But it seems going with the website seem to be the best.

Report Selassie's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required

Many would be cautious of providing their email address without understanding what is being asked of them. Obviously, the landing page would have some information otherwise the user would not be interested in learning more. It sounds like the application is still in somewhat of a BETA test version (you are asking them to test it and provide feedback, is that a correct statement?). That could also create some caution without fully understanding the product or solution you are providing. In reading your profile, you have a great business concept and have already conducted some research analysis. This is similar to what we call "TaskRabbit" in the U.S. https://www.taskrabbit.com/. Perhaps seeing what they do well could provide some additional insights and ideas for your business model and website.

Report Cynthia's answer

Note: your identity will not be shared with the person who sent you this message.
This field is required