How can an entrepreneur start an enterprise if he or she cannot plan it? The plan should answer the following basic questions:
Do you have a product or service niche in mind?
Do you believe you have a market for 1 above and the means to reach it?
Are you willing to develop a marketing plan to validate 1 and 2 above before you launch?
If the answer is not "Yes" to each of the above, watch for difficulty in successfully starting a business.
Report Kenneth's answer
Passion, what you like doing? Your business idea must be what you are passionate about, a problem you want to solve in the society, your idea realistic.
Report Ibrahim's answer
Do you have the market for the business? Does it solve a problem? How much will anyone pay to have?
Passion don't drive business the business itself should be ready to survive times and seasons.