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Peato Ltd Mentor

Location Nairobi, Nairobi, Kenya
Mentor Industry Digital Marketing/E-Commerce/Social Media
Languages spoken
  • English
Recent Activity

How I can help

My professional background

I am a highly motivated, Google Certified Digital Marketing Executive and Udemy SEO certified with over 5 years in digital Marketing, Graphics Designer and Information Technology. I bring a powerful experience to a growing company desiring new media expertise and a dynamic approach to marketing plan development and management. I am skilled in building productive teams of engaged employees and networking with experts in various media fields to develop solutions to the challenges faced by any company in the modern economy. I am ready to reinvigorate a flagging marketing department or support the work accomplished by other executives and directors.

Below is what I can Offer in digital marketing:

Creating marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules Ensuring brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management Collecting customer data and analyze interactions and visits, plus using this information to create comprehensive reports and improve future marketing strategies and campaigns Reporting progress to senior marketing management Growing and expanding company social media presence into new social media platforms, plus increasing presence on existing platforms including Facebook, LinkedIn, Twitter and Instagram Researching and monitoring activity of company competitors Creating and distributing engaging written or graphic content in the form of e-newsletters, web page and blog content, or social media messages. Manage and oversee social media content Measure the success of every social media campaign Stay up to date with the latest social media best practices and technologies Collaborate with Marketing, Sales and Product Development teams Monitor SEO and user engagement and suggest content optimization Provide constructive feedback

Web Development Write well designed, testable, efficient code by using best software development practices Create website layout/user interface by using standard HTML/CSS practices Integrate data from various back-end services and databases Gather and refine specifications and requirements based on Be responsible for maintaining, expanding, and scaling the company’s website site Stay plugged into emerging technologies/industry trends and apply them into operations and activities

Graphics Design Design and development of visual solutions to communicate required messages Design distinct logos to communicate Design marketing or promotional material Brainstorming and mocking up design or marketing ideas Presenting ideas to teams and customers Packaging our achievements into a winning story Determine the message the design should portray Create images that identify a product or convey a message Develop graphics for product illustrations, logos, and websites Select colors, images, text style, and layout Present the design to clients or the art director Designing e-Shots and social media posts.


How to work with me

What I can offer

Highly motivated, experienced digital marketing Executive, Graphics Designer and Information Technology Specialist brings a powerful experience to a growing company desiring new media expertise and a dynamic approach to marketing plan development and management. I am skilled in building productive teams of engaged employees and networking with experts in various media fields to develop solutions to the challenges faced by any company in the modern economy. I am ready to reinvigorate a flagging marketing department or support the work accomplished by other executives and directors.

Scope of work Design, build and maintain social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

My expectations for a successful mentoring relationship

I Help Ecommerce Brands Offend Their Competition With Hilariously Profitable Advertising Campaigns

How entrepreneurs can prepare before we start

Should be reliable to set up meetings both online and offline