Our brand sales and marketing is primarily on social media and I'm having challenges growing my audience. I believe our honey should be tasted in as many countries as possible and I would like to get strategies on how to grow a global brand but still be grounded the authenticity.
Actions I’ve taken so far
I have designed the packaging and w have made sales and the reception has been good. We have set up social mediaplatforms.
My future goals
I would like to scale the the brand to Dubai/UAE,Rwanda,Sychelles,United Kingdom and Ghana with sales of 2500 jars per month. I would also like to expand our Apiary and set up a foundation that would aid in planting bee friendly trees.
My motivations to work with a mentor
I would like guidance and insights as well as links that can help through this process of growing the brand. To be able to have and individual who sees the business and understands..
About my venture
My Name Job Alunga the founder of an organic honey company called "Imalli honey" based in Kenya. We extract honey from remote areas in Kenya and jar it in it purest form for our clients. As a growing brand we hope to also highlight the importance of saving the bees ,planting trees and just the overall culture of our country. The honey is packaged with a luxury look that is aesthetically pleasing, which we believe is the brings out the richness and the quality of Kenyan Honey..