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My full assessment

Set up and Planning

  • Interviewed potential customers
  • Created a prototype
  • Tried to sell to customers
  • Neutral
  • Confident

Market Research

  • Not confident
  • Confident
  • Not confident
  • Not at all confident
  • Not at all confident


  • Not confident
  • Confident
  • Confident
  • Confident


  • Not confident
  • Not confident
  • Neutral


  • Not confident
  • Not confident
  • Confident
  • Confident
  • Not confident
  • Confident
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mateo quiceno toro Entrepreneur

Medellin, Antioquia, Colombia
Venture Industry
Computer Services/Information Technology
Languages spoken
  • English
  • Spanish
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

generate traction and a solid marketing and sales strategy

generar tracción y una estrategia solida de de mercadeo y ventas

Actions I’ve taken so far

  • MVP
  • Contact potential customers
  • Continuous business model improvement

  • PMV

  • Charlas con clientes potenciales
  • Mejora continua del modelo de negocio

My future goals

  • Continuous improvement of the business model model.
  • Continuous improvement of our offer
  • Offer an optimal product/service for the agricultural industry.
  • Better understand the market and help agricultural industry players to make their business more profitable and sustainable.

  • Mejorar continua del modelo de modelo de negocio.

  • Mejora continua de nuestra oferta
  • Ofrecer un producto/servicio optimo para la industria agrícola
  • Comprender mejor el mercado y ayudar a los actores de la industria agrícola a que sus negocios sean mas rentables

My motivations to work with a mentor

We have worked hard on our business idea, but we lack the experience to bring our product to market and to design a solid marketing and sales strategy.

Hemos trabajado mucho en nuestra idea de negocio, sin embargo nos falta experiencia para poder llevar nuestro producto al mercado y diseñar una estrategia de marketing y ventas solida.

About my venture

WAIPO Started 2022

we are working on building a monitoring system (IoT) to improve crop productivity, allowing farmers to improve their irrigation methods and nutrition plans.

estamos trabajando en construir un sistema de monitoreo para mejor la productividad en cultivos, permitiendo a agricultores mejorar sus métodos de regado y planes de nutrición

Countries of operation: Colombia