Bruce Markow Entrepreneur
- English
What I need help with
My background as an entrepreneur
My current challenges
I got wiped out during the pandemic. I love my hands on work, but it is still a struggle bouncing back, and new priorities are income that is pandemic proof, age proof, location proof. I’m great at my long time work, but not at getting far past the word of mouth phase in marketing, redefining my biz model/niche/target audience/scale able services that fit with my skill set and integrity and current confidence level. I want to pump up my current practice and pívot to use all the skills I’ve developed in my work that do not depend and doing 1:1 in person work
Actions I’ve taken so far
Returned to work (with few clients) after being closed for pandemic. Adapted good covid protocols Adapted my website. Launched a dedicated Facebook page. Taken several courses in marketing and promotion (that seem to call for a different biz model and product). Restarted emails to clients. Thought a lot about what I do and could do
My future goals
Have a prosperous livelihood that is true to my values that is pandemic, age and location proof. Find it easy to bring in and retain new clients. Improve on my technical/marketing digital abilities or delegation, e.g. move to a com email client and run automated campaigns. Develop new business products and models allowing me to scale and find more freedom
My motivations to work with a mentor
I’ve been at this for decades. I’m very advanced at it and believe in it. I’m not good at creating a stable prosperous business. So, while I’ll need to be articulate to a mentor, to remain true to my business and personal values, I also need be realistic and humble and ask for help from someone who can support me through my many blind spots. My business is nearly failing. The emotional and physical cost to me is huge. Yet I believe so much in what I offer, that I think it would be a very sad loss for those I serve and could serve for my business to struggle or go down.
About my venture
Bruce Markow (LMT) Started 1979
In over 35,000 sessions of massage therapy, holistic bodywork and well-being strategies, I have helped clients resolve pain, discomfort and disharmony and move from just surviving and striving toward thriving.
Countries of operation: United States of America