While I feel we are excellent in our work, the challenges in hand are expansion and growth. Creating a proper business model/ plan and financial plan. Being connected with the right set of people in the industry is something we need to work on.
Actions I’ve taken so far
The working model is self sustainable. The business takes care of salaries and functioning. I have tried connecting with the right people for business. I have a rough business plan, however needs a lot of tweaking.
My future goals
I want to introduce Marketing strategies and researches as one of our core competencies. I am looking at developing an integrated system for our clients which gives solutions to their business and marketing pain points. Developing a strong digital team which caters to tailor made solutions for clients is something I am looking to work on.
I want to establish the brand in the same lines as say an Ogilvy or JWT. That is the target. I want to establish the firm as one of the top in Karnataka and then in India. Long term plan could look at going beyond India.
My motivations to work with a mentor
To gain the much needed knowledge. Someone whose experience could tell me what steps need to be taken and what are the steps where I am going wrong.
At times its difficult to manage things on your own. A mentor, with a better understanding could always guide you in the right direction.
About my venture
We are an Advertising/ Creative agency based out of Bangalore. Our strength is our design language, our approach to design and communications, Branding and strategy. We expertise in print advertisement and have worked across sectors. Be it Branding, campaigns, creating content. Digital Marketing is also one of our expertise.
We also do a fair bit of secondary market research, web development, UX/UI, Commercial Photography and Videos.